来自日本新泻中越地区的品牌是如何走出山脉，历经金属加工重镇的锻造的？最终又以哪些方式启发人们“亲近自然的生活价值”？本期博客，我们将一同分析这条连接人与自然的纽带——Snow Peak。 时间轴 01:20 Snow Peak的历史 10:22 产品设计与销售理念 20:07 公司规模与发力方向 25:15 自营渠道与海外市场的拓展 29:20 The Snow Peak Way [話題のスノーピーク住箱-JYUBAKO-でグランピングして来ました！ – キャンプクエスト]隈研吾为Snow Peak设计的住箱 延伸阅读 SAP BrandVoice: Snow Peak Climbs to Higher Level of Customer Engagement Snow Peak Way Origin Story Snow Peak Wants You To Reconnect With Nature in a Beautiful Way Our History Meet the Visionary Behind Japan’s Most Important Outdoor Brand Snow Peak rethinks the traditional campground with 25-acre ‘Campfield’ concept <The Snow Peak Way> I & II Music Will you dance with me - Roy Yarom

Welcome to the Slow Brand Podcast.