[EN]🚀为什么"努力工作"是最大的骗局?——Netflix创始人的反常识创业法则

观象🐘

🔥 价值2780亿美金的叛逆宣言 "如果努力就能成功,驴子应该是世界首富" ▸ 1997年:被嘲"邮递DVD?荒谬!" → 2023年:干翻Blockbuster ▸ 真相:用100次廉价测试代替1次豪赌才是颠覆性创新的核心 💡 颠覆传统认知的创业黑科技 1. "荒谬想法"筛选器 * ✅ 标准1:被90%人说"那绝对行不通"(例:无滞纳金租赁) * ✅ 标准2:能用<100美元快速验证(他们曾用邮筒测试DVD邮寄) * ❌ 杀死所有需要6个月研发才能测试的"完美方案" 2. 反VC逻辑的生存策略 * 死亡边缘操作:2000年主动求购Blockbuster反被嘲 → 被迫将"弱点变护城河" * CEO自杀式换人:创始人主动让位给更合适的Reed Hastings(理性决策>自我 ego) 3. 文化核武器:自由/责任悖论 * 📜 唯一员工手册:"用你的大脑,否则滚蛋" * 💸 真实案例:曾批准某员工500万预算试错,失败后反而升职(因快速证伪关键假设) ⚡ 当代创业者的血腥教训 ✔️ 别学马斯克熬夜 → 学Netflix午休测试法(用1小时寄出首张DVD验证模式) ✔️ 警惕"伪痛点" → 他们差点死在"优化邮寄速度"而非发现"用户恨的是滞纳金" ✔️ 融资≠成功 → 曾拒接亚马逊1500万收购,因"好奇天花板在哪" 🎯 Z世代创业作弊码 * 每周二"找死日":故意向投资人推销最蠢点子(训练反脆弱心态) * 50美元验证术:任何想法必须先通过: * 微信群接龙付费 * 用Figma做假界面测点击 * 跳船预警系统:当团队出现"虽然数据差但是…"句式时立即转型 "所有改变世界的公司, 最初都被当作笑话—— 包括你现在觉得理所当然的那个" 👇 你的选择 ✅ 继续用"勤奋"麻痹自己 ✅ 领取《叛逆者创业工具包》 ✨ 为什么这个案例值得刻进DNA? ✔️ 用邮筒实验颠覆"烧钱做MVP"的硅谷教条 ✔️ 证明文化不是墙上的标语,是创始人当众砍掉自己职位的狠劲 ✔️ 揭示最残酷的真相: 投资人爱的不是"努力",是反共识的正确 员工效率=自由程度×责任底线

19分钟
99+
7个月前

Vol.197|逐渐变老的生活里,如何创造「年轻感」?

不把天聊si

本期聊天成员: Tigger、兔人、仙草 制作:左右 - 最近,你觉得自己是年轻的还是年老的呢? 年轻有时候并不是一个年轻的概念,而是一种状态的概念。对你来说,年轻意味着什么呢?是外显的热情,还是内心的用功和好奇,是咕噜咕噜涌动的气泡,或是敏感直率的冲动。 我们坐在一起聊了聊我们所理解的年轻,以及如何在生活里找回年轻的感觉。那些令我们感觉到充满元气、充满年轻活力的时刻,都有怎样的特点,可以怎么复刻呢? 特别感谢元气森林气泡水对本期播客的支持。元气森林气泡水在五四青年节发布了一条给年轻人的片子,捕捉了年轻人想要放肆大喊、用大叫来表达想法的瞬间。大叫不是所谓的发疯,而是年轻人不想再沉默的发声。想要有气,想要做像气泡水一样有汹涌情绪的人。在复杂的社会节奏下,年轻人依旧在心里保留着一股气,也将会是这股气,推动我们在生活里做出改变。这条片子也已经在各个平台上线,欢迎大家可以关注元气森林小红书、微博、视频号观看,感受你内心里也同样翻涌的年轻气。 你将会听到: 02:11 身体变老的感觉是很强烈的。 04:57 我对「我很年轻」的感受产生了迟疑。 10:31 成熟就是先把情绪放在一边吗? 14:24 身体里的气,你释放出来了吗? 20:16 我们对年轻的理解,有哪些不一样? 30:24 你身边有愿意陪你一起年轻的人吗? 38:05 年轻的记忆,可以如何复刻? 43:49 有一瞬间我觉得,将来我会想起此刻。 - BGM: distance - dasloe Eira - Jakob Ahlbom Reverie - Beyza Where Are You_ - Franz Gordon Balance - Franz Gordon - 微信群:whatyouneedbb 微信公众号:我要WhatYouNeed 微博:@我要WhatYouNeed 小红书:不把天聊si 商务联系:whatyouneedoffice 本播客是 @我要WhatYouNeed 旗下播客。也欢迎你关注我们团队的其他播客。面红耳赤 说说罢了 Blake有问题

47分钟
41k+
7个月前

Vol.22 CoCo 的全马通关日记 | 我不是来玩的,我是来赢的

闺蜜茶话会

恭喜CoCo安全完赛了人生首场42km全程马拉松!!!拿到了515的好成绩 📖 备赛篇:我跑了很远才来到了最后的42公里 01:19 我跑了很远、受过很多次伤、流了不计其数的汗水,终于站在了起跑线上,迎接属于我跑步阶段的最后42km 05:43 为了这一天,我戒掉了午休每个工作日的中午飞奔到健身房举铁或者跑步💪 08:09 跑步对我而言像是一瓶「脉动」,如果我能够操控身体向前奔跑,仿佛也拥有了掌控生活的信心与勇气 10:22 谁能想到体育差生也能拥有 「运动员心率」💓 12:25 半马 6 分配达成📣 下一站:大众跑者二级证书 ! 14:55《认知觉醒》诚不欺我!不是理智脑硬刚,是情绪脑尝甜头后直接化身「运动永动机」🚀 17:51 跑马人必备神器「破五手环」yyds 赛场上疯狂算配速的痛谁懂 ? 🏁 比赛日:30 公里后灵魂开始燃烧 21:52 前半程:嘴角疯狂上扬,朋友圈文案都码好了📸「破五手环 + 成绩,I want, I get!」(此刻还不知道后面等着我的是…) 25:59 35 公里暴击来了!腿像灌铅,喉咙冒火🔥 每一步都在和身体谈判:“再坚持 一下,就 200 米” 原来马拉松的终极对手,是那个想放弃的自己啊… 29:36 全马的魔力就在于:当你把 “不可能” 踩在脚下,全世界都在为你嘉奖🎆 这股子狠劲,够吹一辈子! 🏆 最终章:我不是来玩的,我是来赢的 38:46 和导师一起跑马是什么体验? 39:18 我不是来玩的,我也不是来搞人情世故的,我是来比赛的,我是来赢的 42:11 最后必须吹爆我的导师🌟 正是因为她的存在让我摸到了马拉松的门槛, “成其志” 才是顶配的爱! 全马教会我:最酷的不是冲线瞬间,是明知会撞墙却依然选择出发的勇气。515 不是终点,是下一场挑战的起点!🏃 下一次,破五?破四?谁知道呢~ I want, I fight, I CONQUER! 愿每个敢想的你,都能跑向属于自己的高光时刻!✨ ———————————————— 本期主播:拿铁、Coco 和 Cookie 本期编导&剪辑:Coco 片尾BGM:当你多年没有运动又突然开始跑步 感谢大家对闺密茶话会的关注与喜爱!!! 如果你对我们感兴趣,欢迎在这里找到我们👇 B站:@爱喝拿铁的CoCo @阳光的拿铁粥 小红书:@爱喝拿铁的CoCo @一碗拿铁粥 合作:[email protected]

47分钟
99+
7个月前

EP6: Bad Dreams are Good (恶梦也是好的)

英语播客 <Rein Talk>

Originally from the Atlantic Magazine by Ben Healey Summary: What Are Dreams For? Dreams are still a mystery, but many scientists and psychologists have come up with different ideas about why we dream. Here are some of the most well-known theories: - Sigmund Freud, the famous psychologist, believed that dreams show us our hidden thoughts and desires — things we might not even realize we want or feel. - Newer research has other ideas. Some scientists think dreams help us: - Deal with strong emotions. - Organize and store memories. - Make sense of random brain activity while we sleep. - Practice how to respond to danger or stress. - Other experts believe dreams don’t have any deep purpose. They say dreams are just ways for our minds to act out personal thoughts and worries. Even though Freud’s theory doesn’t have much scientific support today, it’s still very popular. Studies have shown that many students in the U.S., South Korea, and India still believe that dreams reveal hidden truths. In fact, in one study, people said they would feel more scared if they had a dream about a plane crash than if they heard an official warning about a real terrorist attack. This shows how seriously people take their dreams. What Happens in Our Dreams? Most of our dreams happen during a stage of sleep called REM sleep (REM stands for Rapid Eye Movement). People usually have four or five REM cycles each night, and that’s when dreams are most vivid. Some interesting facts about dreams: - 8% of dreams are about sex, and this is true for both men and women. - But there are differences: - Women are twice as likely to dream about a celebrity or public figure. - Men are twice as likely to dream about having multiple partners. - Anxiety is very common in dreams. In a study of Canadian university students, the most common dream topics (aside from sex) were: - School - Falling - Being chased - Being late for something important Dreams Are Different Across Time and Cultures Dreams aren’t the same for everyone. They can be influenced by the time period you grew up in and where you live. - People who grew up watching black-and-white TV are more likely to dream in black and white. - In a 1958 study comparing American and Japanese people: - Americans were more likely to dream about: - Being in jail - Losing a loved one - Finding money - Being naked or dressed inappropriately - Meeting someone who’s insane - Japanese people were more likely to dream about: - School - Trying and failing at something over and over - Being frozen in fear - Dangerous or wild animals And it’s not just humans who dream! Almost all mammals dream, as well as birds, some lizards, and even one type of sea creature: the cuttlefish. The animal that dreams the most is the platypus, which can spend up to eight hours a day in REM sleep! Can Bad Dreams Be Good for You? Even scary or stressful dreams might actually help us in real life. In one study, students preparing for a difficult French medical school exam had dreams about problems during the test — like being late or forgetting answers. Surprisingly, the students who had these kinds of dreams did better on the test than the students who didn’t dream about it at all. That suggests that dreaming about challenges might help the brain prepare for them. So What’s the Point of Dreams? In the end, dreams might not mean anything at all — or they might help us understand ourselves better, process emotions, or get ready for real-life situations. So if you ever dream about falling, being chased, and having a strange school-related sexual experience — don’t worry! It might just be your brain running wild. Or maybe, just maybe, it’s helping you get ready in case something that weird ever really happens.

5分钟
99+
7个月前
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