看完转给你的亲人!99%的人还不知道!
驴嫂太喜欢标题党了!
不过这次真的不是标题党!也真的不是危言耸听!相信有心的小伙伴已经收到过各方的通知:
2月1日起,谷歌、雅虎将会对spam垃圾邮件系统做出新的调整。如果不做相关设置,将会影响客户收取你的官方邮件。(也就是会判定你的邮件为垃圾)
具体新规如下:
“
To meet the new sender requirements, Shopify Merchants will have to:
- Keep a complaint rate of < 0.3% and ideally below 0.1% to prevent mail from getting filtered into customers’ spam folders. Complaint rates are calculated as the number of emails customers are marking as spam / the number of emails that are getting inboxed. Check your Gmail complaint rate by setting up Google Postmaster Tools
- Authenticate Shopify to send emails for your domain. Check if you’ve authenticated
- Have a DMARC policy for your domain, with a minimum p=none policy setting.
a. Check if you have a valid DMARC record
b. Learn how to create a DMARC record
The other requirements stated by Gmail and Yahoo have already been met through Shopify’s infrastructure (such as a one-click-unsubscribe), so no other actions are required from you.
”
别哔哔!直接带着我开干!
1. 保持健康的complaint rate
规则里的第一条也无需设置,就是单纯你的邮件质量相关的,因人而异,你天天给人塞垃圾,被举报为垃圾邮件,自然而然就会complaint rate比较高。没办法。
2.认证解析
一切的前提是,你的官方邮箱已经认证解析过了。
大家几乎肯定都认证解析过了,否则你都没法自动给客户发送给客户邮件)。没做的跟着官方教程一步一步来就行了。
3. 添加DMARC解析记录
这一步比较特殊,需要各位站长专门设置。
3.1 先检查自己的站有没有DMARC:
检查网址:dmarcian.com
输入你的网站域名并检查。没有的话就是会提示以下:
3.2 前往你的域名解析服务商,比如我的是阿里云。
- Type类型:TXT
- Name主机记录:_dmarc
- Value记录值:
v=DMARC1; p=none; rua=mailto:[email protected]
(注意请把mailto后面换成你的sender信息和域名。比如[email protected])
4.搞定,重新检查!Good Job大功告成!
(Ref: