你反感营养师借科普之名带货吗？接广告、谈合作，会不会影响营养师的专业判断？ 在这一期节目里，我以“营养师到底能不能接广告”为切入点，聊聊这个越来越常见但也充满争议的话题。我结合自己写的两篇文章，借助 AI 工具 Notebook LM 整理出一份“采访提纲”，用播客的方式反过来“访谈自己”，讲讲我对利益冲突、职业伦理和内容变现的思考。 📌 节目中提到的两篇文章已发表于「食通社」（FoodThink）： ①《营养师成了食品巨头的“狗腿子”？注册营养师怎么看》：阅读全文 ②《在流量变现与职业底线之间：营养师应不应该接广告？》：阅读全文 【主播】 璐悦，美国注册营养师，营养科学博士在读 (@小红书 悦食分子） 【时间轴】 🔔第一部分：作为美国注册营养师和播客主播的个人视角 03:58 Q1-1:您作为《八九不离食》的主播，经常收到保健品的带货邀请。您能具体分享一下，什么样的“小众”或“冻品类食品”品牌会联系您？ 为什么您认为即使您的播客内容经常“劝退大家买热门保健品”，商家仍然觉得您能带货？ 06:30 Q1-2:您提到因为担心影响营养科普的独立性而拒绝了保健品推广。那么，您在选择商业合作时，最看重哪些原则？ 是否有一些您认为可以接受的商业合作类型？ 08:50 Q1-3:您在美国持有注册营养师证书，该证书强调“披露所有潜在利益冲突”。您认为中美两国在营养师商业行为的规范和公众认知上，有哪些主要的差异？ 美国的经验对中国有何借鉴意义？ 🔔第二部分：关于营养师接广告的行业现状和挑战 11:17 Q2-1:文章提到国内保健品和食品广告层出不穷，很多营养师选择与商业品牌合作。您通过对营养师朋友的小调查，了解到营养师群体对于商业推广普遍持什么态度？ 坚持不接广告的营养师真的是少数派吗？ 13:00 Q2-2:您认为国内目前对于营养师商业行为的监管，与美国的FTC和AND相比，最大的不足之处在哪里？ 现行法规中“商业宣传”与“广告”界限的模糊性，对行业生态造成了哪些影响？ 16:20 Q2-3:“营养师”头衔繁多，公众认知不清。在您看来，应该如何规范和统一营养师的资质认证，才能提升行业的公信力，避免“鱼龙混杂”的现象？ 18:02 Q2-4:您观察到一些在自媒体平台活跃的营养师对商业合作态度更加正面，并强调商业合作对公众选品的益处。您如何看待这种观点？ 商业合作真的能有效帮助消费者选品吗？可能存在哪些潜在的风险？ 19:13 Q2-5:文章揭露了一些网红营养师为阿斯巴甜等产品进行商业背书，但未披露赞助，引发了关于“营养师的专业性是否已经被资本侵蚀”的质疑。您如何看待这种现象？ 这种“软广”对公众的健康认知会造成哪些危害？ 🔔第三部分：关于信息茧房和消费者认知 21:31 Q3-1:您提到算法推送容易让消费者陷入信息茧房，难以分辨真假科普。您的家人常常被“养生视频”“网红医生推荐”吸引，即使您反复解释也难以完全抵消其影响。这是否是普遍现象？ 普通消费者应该如何提升自己的“信息免疫力”，建立科学的营养观，避免被误导？ 24:36 Q3-2:文章引用评论提到“正规的医生不能搞直播，要下架，偏偏让这些社会混子穿着医生马甲招摇撞骗”。您认为“医师不能带货”的禁令是否应该推广到注册营养师？ 理由是什么？这其中可能存在哪些争议？ 🔔第四部分：关于未来的展望和行动 26:26 Q4-1:您认为营养师不应仅限于提供营养建议，更要主动推动舆论，帮助公众认识到食品巨头对营养话语的塑造。您认为营养师可以通过哪些具体行动来做到这一点？ 普通消费者又能在其中发挥什么作用？ 28:17 Q4-2:您呼吁要形成正向激励，让坚持专业和伦理的专业人士不至于“吃亏” 。您认为应该建立什么样的机制来激励高质量、公益性的内容生产，从而在商业环境中脱颖而出？ 【新闻导火线】 Chavkin, S., Gilbert, C., & O’Connor, A. (2023). The food industry pays 'influencer’ dietitians to shape your eating habits | The Examination. Retrieved December 30, 2024, from https://www.theexamination.org/articles/the-food-industry-pays-influencer-dietitians-to-shape-your-eating-habits 【互动】 👀 不论你是不是营养师，欢迎来聊聊：你是怎么在竞争激烈的环境中被人记住的？ 评论区留言告诉我你的想法或疑问，也可以邮箱联系我 [email protected] 音乐：Title: Kids || Artist: Igor Khainskyi 设计：Jiawei（图）章上圭（字） 后期：郑璐悦 📢收听平台：小宇宙，Apple Podcast，Spotify，Amazon Music 📫：[email protected] 微博：悦食分子 XHS：悦食分子 Twitter@ZhengLuyue

For transracial Chinese adoptees, standing in between is their daily reality. Their navigation of identities mirrors the uncomfortable feelings we all experience while trying to find our place in the world. How do food and cooking play a role in navigating this in-between? Tune in to learn stories from Katie Reuther. --Chapter Breakdown-- Chapter 1: Introduction and Exploring Identities * Katie’s Self-introduction (中文) (3:52) * Story about Katie's Chinese name (5:14) * Katie’s Self-introduction (EN) (8:11) * Top 3 key identities to Katie (9:23) Chapter 2: The Academic Journey * Transition from neuroscience to food studies (15:21). * Overview of Katie's master research (25:52) * Takeaways of 93-page thesis (37:23) * Kaite’s travel and agriculture food systems learning in China (47:37) Chapter 3: Farm, Cooking, Family and Cultural Identity * Growing up on a farm (56:10) * Family food memories (58:18) * Making and sharing mooncakes as a way to practice identity (01:02:08) * Discussion on storytelling through food experiences (01:06:23) Chapter 4: Gender Identity, and Future Plans * Discussing gender identity complexities (1:18:29). * Generalizability and resonating with the broader audience (1:21:59). * Katie's next steps and future plans (1:25:14). --Speical Guest-- Katie Reuther is an aspiring audio producer with a Master’s in Food Studies. As a transracial Chinese adoptee, her research focuses on documenting and uplifting the stories of Asian Americans in the food system. Email: [email protected] --Your Host-- Cindy Zheng, RD, Ph.D. student in Nutritional Sciences Twitter@ZhengLuyue 📫：[email protected] Weibo：悦食分子 小红书：悦食分子 📢Listen on：小宇宙，Apple Podcast，Spotify，Amazon Music Special Guest: Katie Reuther. Links: * Katie Reuther's Thesis — "In February 2018, I found myself at Nirvana Organic Farm Inn, located outside the city of Guilin in a rural part of Guangxi province. The remote farm-to-table inn was my first stop on a multimonth trip to China, my first time returning to the PRC since being adopted 23 years earlier. One evening after dinner, I sat outside with a young cook who worked at the inn and a middle school-aged girl who was staying there with her mother. The cook offered to peel us a pomelo to share, and I asked, in Mandarin, what it was called. He replied, and a look of confusion spread across the middle schooler’s face. She questioned the cook, and he explained that I was from the U.S. and only knew a limited amount of Chinese. ... " -- from Introduction. * Finding Roots: Asian American Farmers in Contemporary America: — During 2020-2021, Katie Reuther documented the unique voices and experiences of 21 Asian American farmers and 1 fisherman, focusing primarily on Generation Y "Millennials." * Smithsonian story — In 2023, Katie Reuther wrote for Folklife Magazine that explores how culture shapes our lives. * Mooncake recipe — Save it for your 2024 Mid-Autumn Festival :) * Support my podcast — Hey, please consider donating Auphonic Credits to support my production ❤

In this episode, you’ll discover: 1. "She's one of us!": Jason's interaction with Diabetes Educators (CDCES) from a patient standpoint. (Starting at 01:17) 2. Career goals and Diabetes Camp: Delve into Jason's aspirations and his impactful experiences as a Diabetes Camp volunteer. (Starting at 05:44) 3. "Diabetes burnout is real": Learn about the challenges of diabetes burnout, including dealing with annoying beeping sounds and more. (Starting at 10:29) 4. Pump vocation: Discover how Jason copes with diabetes burnout. (Starting at 18:59) 5. "I like to hack my sensor": Jason's love-hate relationship with the CGM (Continuous Glucose Monitor). (Starting at 24:22) 6. Nutrition care philosophy: Explore Jason's patient-centered approach and behavior change strategies. (Starting at 31:43) 7. Gender and dietetics: Jason shares his experiences and thoughts on being a male dietetic student in the field. (Starting at 39:20) --Your Host-- Cindy Zheng, RD, Ph.D. student in Nutritional Sciences Twitter@ZhengLuyue 📫：[email protected] Weibo：悦食分子 小红书：悦食分子 --Speical Guest--- Jason Alme, Nutrition Science Crew, podcaster Podcasts he produces: @Abcb Café @Pop Culture Mass @Creatures of the Night Twitter @JasonAlme Email: [email protected] Website: https://www.teamalme.com/ 📢Listen on：小宇宙，Apple Podcast，Spotify，Amazon Music

In this episode, I interview Jason Alme who is currently pursuing an accelerated Master of Science in Nutrition Science with the goal of becoming a registered dietitian. By listening to this episode, you will learn: 1. Jason’s change in relationship with food and health following the diagnosis (4:37) 2. His busy workday routine as a graduate student, father of two kids, and adult managing diabetes (13:58) 3. Best practices of nutrition education in his household (❗Spoiler alert: Jason’s wife is an RD- the nutrition couple) (23:12) 4. Importance and benefits of embracing the joy of food (27:17) 5. Development of self-coping skills in diabetes management (from technology use to insurance) (36:35) --Your Host-- Cindy Zheng, RD, Ph.D. student in Nutritional Sciences Twitter@ZhengLuyue 📫：[email protected] Weibo：悦食分子 小红书：悦食分子 --Speical Guest--- Jason Alme, Nutrition Science Crew, podcaster Podcasts he produces: @Abcb Café @Pop Culture Mass @Creatures of the Night Twitter @Jason_Alme Email: [email protected] Website: https://www.teamalme.com/ Whether you struggle with diabetes management or are interested in the nutrition field, this episode provides valuable insights on disease management and can empower individuals in the type 1 community to navigate bad days and chase your dreams. 📢Listen on：小宇宙，Apple Podcast，Spotify，Amazon Music