Over 2200 new first stores open!

China's retail scene is electrified, with over 2,200 debut stores launching in just the first six months of 2025. So what's driving this brick-and-mortar boom? Hint: it's bigger than mere expansion. We unpack why brands are going all-in on flagship launches, how these stores energize local economies, and which players are positioned to win big. On the show: Steve, Niu Honglin & Yushan